Edition 9

Industry News

Edition 9

Edition 9: June 1, 2022

Tammy Brideau, Executive Director of FBA sits in as guest of the Future Food Cast Podcast.

Parle Parle Mange Mange is an exhibition that offers you the chance to connect with your community and local producers in the region.

Join us tomorrow for this gathering that starts with a conference on the theme of collaborative economics, followed by a happy hour with local producers offering tasting bites.

Have you thought about CTV What’s For Dinner?

A totally delicious marketing opportunity exclusively offered to FBA members!

  • Over 150 successful live segments have already aired
  • Some FBA members have participated multiple times
  • Participants have seen up to a 40% in lift in sales after airing

Now’s the time for you to participate!

Showcase your product to 52,000 + followers!

Chef Alain Bossé invites you to be the STAR of his daily Facebook Live cooking show, highlighting premium Atlantic Canada products!

Webinar: Pricing Products for the U.S. Market

What: Pricing Products for the U.S. Market for Canadian CPG Companies

When: Thursday, June 16, 2022, 1 p.m. EST/10 PST

 

We will cover:

  • Cost considerations associated with doing business in the U.S.
  • Distribution choices, margin expectations, and their effects on in-market price
  • Competitive set benchmarking
  • Steps to build your U.S. pricing

Please join the Embassy of Canada in Washington, DC, and Buzz Beauté for a webinar designed to help Canadian consumer products companies understand and leverage pricing strategies for growth in the U.S. market.

Please join us in welcoming our newest FBA member:

  • Tufco Flooring (Maritimes) Ltd.

Visit this link for Monthly Updates from Food & Beverage Canada

Thank you for reading this edition of The FBA Scoop. To find out more about FBA, watch The FBA Story!

MORE NEWS

Edition 9

“FBA helps us in different aspects of the business, from marketing to food safety and many other things that are important to help run a successful food enterprise.”

Jean Robert Roy,

Vice President

Les Cuisines Roi Ltd, NB