PITCH YOUR PRODUCTS TOSOBEYS

HELPING YOU GET ON THE SHELVES

Is your product ready to pitch to one of the country’s largest food retailers?

FBA is pleased to be working with Sobeys to create an exciting opportunity for all FBA members who have a market-ready product. Once approved for the Sobeys Pitch, FBA will provide you with the training and techniques to help get your products listed.

The Process is Simple

  • Complete the application form
  • Send supporting documents
  • Successful applicants will be advised
  • The sessions are planned for Spring of 2021
  • Each member will be advised of day and time
  • If physical meetings are not possible, pitch sessions will be held virtually

Over 14 FBA members participated in the Sobeys Pitch in June 2020 and 25 of their products got accepted into Sobeys stores.

Successful pitches of 2020

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