Edition 42

Industry News

Edition 42

Edition 42: December 15, 2023

Unlock Digital Marketing Success –

Enroll in Our Masterclass Today!

Is your business ready to make a digital splash and take your marketing efforts to the next level? We have an exciting opportunity that could transform the way you reach and engage with consumers!

Introducing our Digital Marketing Masterclass tailored specifically for food and beverage processors like yours. In just 12 sessions, you’ll gain the skills and insights needed to supercharge your online presence, boost brand visibility, and drive measurable results.  Uncover the essentials of digital marketing and its impact on your business.

Join the Atlantic Canada Pavilion and showcase your Food & Beverage Company at the world’s #1 Food Innovation Tradeshow!

Top 3 reasons for exhibiting:

1. Generating new sales leads

2. Finding new distributors/partners/resellers

3. Increasing awareness of their brand

REGISTRATION DEADLINE:  February 29, 2024

This program has been made available in part by funding from ATIGA.

 Food Safety Training Workshop Registrations are now open for 2024!

🚨 Registration deadline is 10 days before the course so don’t delay! 🚨

January 15, 2024         Shelf-Life Study Overview

January 25, 2024         HACCP Food Safety Plan

February 9, 2024         Understanding the SFCR and PCP

 To ensure we are offering the right training at the right time, we’ve set up an Expression of Interest registration form. Please complete the form to indicate what training sessions are of interest to you and we will advise once we have enough interest and the class is scheduled.

 New Strategic Partnership with GroupHEALTH Benefit Solutions!
As Canada’s largest independent provider of employee benefits, GroupHEALTH is offering Food and Beverage Atlantic members access to their unique employee group benefits platform.
Visit the link below for more information and/or to speak with one of GroupHEALTH’s expert advisors to explore the advantages of the group benefits program.

FBA MEMBER SPOTLIGHTS

We are a farmer-owned, CFIA inspected lamb abattoir and processor. One of only two CFIA red meat abattoirs in the Maritimes. We produce world-class, locally grown lamb that highlights the passion and dedication of Maritime farmers. Northumberlamb has been enjoyed by local chefs, grocers, butchers, distributors, and our neighbours for 40 years.
We are excited to announce our new corporate name, Crosby Foods Limited. As we move into our 145th year in business, with a transition of operations to our fifth generation, we are very excited to announce our new corporate name, Crosby Foods Limited, effective today, December 1st, 2023. We request you update your records related to us, with the changed name. Apart from the name, all other information such as bank accounts, contact numbers, address etc. will remain the same. We very much look forward to furthering our strong relationships with you, our customers, consumers, vendors and strategic partners and we thank you for your continued support. Crosby Foods – Much more than molasses!

The Group Export Agri-Food is pleased to announce the opening of the 2024 Alizés Awards application period. The Alizés Awards celebrate the excellence of the work accomplished by Canadian agri-food companies that have distinguished themselves on international markets and are presented by FCC.

To be eligible, your company must:

  • be a Canadian agricultural or food processing company
  • have its main head office in Canada
  • market products that are mainly manufactured in Canada
  • have been in business for at least 3 years
  • be an active exporter outside Canada for at least 2 years
  • have annual sales of at least $1 million

 

Canadian agri-food companies are invited to visit the lesprixalizesawards.ca website to register and receive their application form for the Alizés Awards. Applications will close on February 28, 2024, at 5:00 p.m. EDT.

The best of luck!

Please join us in welcoming our newest FBA member:

  • KC and Sons Fish & Chips
  • Curious Foods Inc.

Drive Away Hunger 2023 – Join the drive

Drive Away Hunger is an agriculture and food industry effort to connect the food we produce with community members who need it the most. Program partners donate product and money to food banks and other food security agencies across the country, while also sharing knowledge, connections and resources to increase the reach of donations and reduce food waste.

Thank you for reading this edition of The FBA Scoop. To find out more about FBA, watch The FBA Story!

MORE NEWS

Edition 42

“J`ai été satisfait du clip avec Cuisine Roi. Ça montre une autre façon d`utiliser les crevettes canadiennes Belle Baie; et ça encourage les gens des Maritimes à  «Acheter Maritimes», ou local.   Merci Tammy pour ton aide à aller chercher de l`aide financière pour faire ce projet. ”

Fernand Brideau,

Assistant Executive director & Sales director

Belle Baie